Last updated: March 25, 2026
Our Privacy Commitment
Psoriasis Daily’s is committed to being transparent about the information we collect and how we use it. By using our site, you agree to the practices described in this policy and our Terms of Service.
What We Collect
Information You Provide
When you create an account, we collect your name or pseudonym, email address, date of birth, your role (patient, caregiver, family member, or healthcare professional), and your relationship to psoriasis. This helps us tailor content and understand our community.
Information Collected Automatically
When you visit, we automatically collect standard web information: IP address, browser type, pages visited, time on site, referring website, and device type. We also collect approximate location at the city/state level only.
How We Use Your Information
We use your information to manage your account, send relevant updates, enable community features, analyze site usage, and conduct de-identified research to improve our content. We do not sell your personal information.
Cookies and Tracking
We use cookies to keep the site working, remember your preferences, and understand how our content is used. For details on the specific cookies we use and how to manage them, visit our Your Privacy Choices page.
Advertising and Cookies
We use third-party advertising companies, including Google AdSense, to serve ads when you visit our site. These companies may use cookies and similar technologies to collect information about your visits to this and other websites in order to provide relevant advertisements about goods and services that may interest you. Google’s use of advertising cookies enables it and its partners to serve ads based on your visit to this site and other sites on the Internet.
You can opt out of personalized advertising by visiting Google Ad Settings. You can also opt out of third-party vendor cookies for personalized advertising by visiting the Network Advertising Initiative opt-out page or the Digital Advertising Alliance opt-out page.
For more information about how Google uses data when you use our site, please visit Google’s advertising policies.
Health Data Protection
Health information is sensitive and we treat it that way. Health data is encrypted during transmission, access is restricted to essential staff, it is never sold, and when used for research it is always de-identified first. We comply with applicable state health privacy laws.
Third-Party Services
We use Google Analytics for site usage data, an email service provider for newsletters, and cloud hosting for our servers. When we add advertising partners, their cookies will be disclosed on our Your Privacy Choices page. These services have their own privacy policies.
Data Retention and Deletion
We keep your information only as long as needed. Account information is retained while your account is active. Analytics data is typically retained for 12 months. You can request deletion of your account and personal data at any time via our contact form. We will process deletions within 30 days.
Your Rights
You have the right to know what information we collect, request corrections, request deletion, and opt out of any data sharing. California residents have additional rights under the CCPA/CPRA. To exercise any of these rights, reach out via our contact form with your request. We will respond within 45 days.
Children’s Privacy
We do not knowingly collect information from anyone under 13. Our Terms of Service require users to be at least 18 years old. If we learn a user is underage, we will delete their information immediately.
Security
We use industry-standard security measures including encryption, secure servers, and access controls. No system is completely fail-proof, but we work to protect your data.
Updates to This Policy
We may update this policy periodically. Changes take effect when posted with an updated date above. Continued use of the site after changes constitutes acceptance.
Contact
Questions about our privacy practices? Reach out via our contact form. We respond to privacy inquiries within 10 business days.